WRITING &
AUTHORSHIP

A FORMAT IS WRITTEN BEFORE IT'S PRODUCED. THE NARRATIVE STRUCTURE COMES BEFORE EVERYTHING ELSE.

TV formats, OTT series, branded content, narrative podcasts. Every format has its own structure, its own rhythm and its own audience. Writing starts from there.

Bibles, treatments, screenplays, writers' room. Writing for the screen has its own tools. Which ones are needed depends on the format and the destination.

*SERVICE AREAS

TV FORMATS
& SERIES

A TV format starts from the bible: world, characters, rules. Then comes episodic writing, the outline, the dialogue. The structure is built before entering production.

CREATIVE
STORYTELLING

Narrative writing for brands, artists and special projects. Every project has its own message and its own audience. Tone, structure and format are defined from there.

SERIAL
CONTENT

Narrative podcasts, web series, episodic content for digital platforms. Serial structure has its own rules: narrative arcs, cliffhangers, character development episode after episode.

IMMERSIVE
EXPERIENCES

Writing for interactive installations, narrative escape rooms and augmented reality. Non-linear narratives with multiple choices, alternative paths and variable endings. The structure adapts to the type of experience.

*THE APPROACH

CONCEPT

Defining the narrative world, the characters, the rules. The concept is the document from which all the rest of the writing begins.

WRITING

Bible, treatment, screenplay, dialogue. Every format has its own documents and its own writing phases.

PRODUCTION

Writing accompanies production. Rewrites, adaptations, adjustments along the way. The text is finalized on set, not before.

DISTRIBUTION

Every platform has its own format, its own duration and its own language. The same project adapts to the output channel.